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Portfolio's Universities Online Reputation Audits are based on data provided by online evaluation specialists, Spectrum Consulting, using sophisticated text mining to conduct complex automated analysis on huge volumes of content captured by search engines that 'aggregate' searches across online news, blogs, reviews and other social media.  This is both faster and much more accurate than human analysis. 

 

 

A Unique Insight for Universities!

In today's highly connected cyber world, online media are used by students, industry managers, parents, teachers and others with an interest in higher education to gather information about UK universities, from all corners of the globe.  The Portfolio Universities Online Reputation Audit is the most comprehensive report available to analyse coverage of UK universities in online news, blogs and reviews.  Annual subscribers also gain access to trends showing how coverage in online news, blogs and online reviews has changed for every university.  

 

The Audit for Q4 2008 is available now and will be followed by audits covering all UK universities on a quarterly basis, allowing marketing departments, admissions tutors and other stakeholders to benchmark and track their university against all others.

 

Place your order NOW to find out the following (click here to go to order page)...

 

How much online 'buzz' your university is generating across online news, blogs and online reviews and compare it with buzz generated by every other UK university

 

 

 

Check if your university is 'punching above its weight' in online coverage against The Times Good University Guide league table

 

 

See how much positive and negative sentiment your university is generating across online news, blogs and online reviews and how this compares with every other UK university

 

 

 

 

How well is your university doing at generating positive online sentiment against the total amount of online coverage it's generating; and is it faring better or worse than other UK universities?

 

 

 

 

Find out which subject areas your university is associated with and how this compares with other UK universities offering similar subjects

 

 

 

 

 

Is your university capturing enough 'share of online voice' on those key issues that affect student choice, such as accommodation, research and sport?

 

 

 

 

Click here to place your order